Atlantric consultants have the international experience that your company will require if you are to succeed in today’s complex market place. For example, with 27 countries and 25 languages, the EU requires a well thought strategy. Atlantric will guide you on how to successfully create value by transferring core competencies on a country by country basis where indigenous competitors lack these competencies.
Atlantric will lead you through the international strategic planning process – guiding you on how to ‘get there’ – including financial and skills development for the Senior Management Team. Atlantric consultants are not armchair strategists – they have all held Executive and hands on positions in International businesses. Their practical ‘on the ground’ experience and knowledge will be invaluable to your company.
Creating an international strategy is an exercise in formulating a unified plan which ties all parts of the company together.
The management of strategy is a process in which the major elements are:
- Diagnosis of the organisation’s internal and external environments
- Strategy formulation
- Strategy implementation
- Evaluation and control – which incorporates a feedback loop
Atlantric will lead, guide or completely manage your strategy depending on the resources your company has
in the desired market. We will provide the expert guidance you need for the following strategies:
Growth Strategy
- 360° perspective market opportunity analysis
- Support for business readiness and change management activities
- Growth opportunities and capabilities analysis
- Future readiness
- Tactical planning and implementation
- Product concept feasibility studies
- Pipeline analysis
- Portfolio analysis
- FBOs (Federal business opportunities)
- SBA (small business administration) planning
Product Strategy
- Marketing strategy development
- Customer identification, segmentation and profiling
- Demand analysis
- Product and market forecasting
- New product development
- Product launch
- Market entry strategy
- Compliance (patent, trademarks, copyright)